For Finnelia, a residential cleaning business in Ottawa, Zomfy designed a website that presents services and guides estimate requests. The brand experience, questionnaire and administration tools share one purpose: making the first conversation clearer.
UX/UI, web development, service presentation, interactive estimator, enquiry management and administration console.
01Discover
02Estimate
03Connect
01 /
Care starts with clarity.
Every home and cleaning need is different. The website needs to explain Finnelia’s approach, then gather property details and customer expectations to prepare a useful conversation.
For customers
Discover services, describe their space and get an initial indication before submitting an enquiry.
For the team
Review answers and estimate details, then manage services, imagery and calculation rules.
02 /
A few answers. A better first conversation.
01DiscoverServices and approach
02DescribeProperty characteristics
03SpecifyService, extras and frequency
04EstimateAn initial price indication
05SubmitContact details and enquiry
06ConnectDiscuss details with the team
The estimate provides an indication based on the answers. The final price may be confirmed or adjusted according to actual service conditions.
03 /
What Zomfy brought together.
01
A considered brand experience
Services and Finnelia’s approach presented through its blue-and-gold identity.
02
Clearly explained services
Content presents residential cleaning, inclusions and the needs each service addresses.
03
An interactive estimator
Property characteristics, service, extras and frequency brought into a guided journey.
04
Consistent calculations
Manageable pricing rules, with calculation details attached to each enquiry.
05
Enquiry follow-up
Submitted information and estimates are gathered to prepare the team’s first contact.
06
An administration console
Content, service, photo and pricing-version management with role-based access.
04 /
An identity that expresses care.
Blue, gold and bright interiors shape the website’s visual world. The images below are the brand visuals used in that presentation.
Homepage visual used on the Finnelia website. ↗Brand visual supporting Finnelia’s approach. ↗
05 /
Finnelia × Zomfy
An experience connecting service presentation, needs assessment and the team’s working tools.
ZOMFY / DIGITAL EXPERIENCE
